Simply Beautiful Smiles

Producing simply beautiful smile makeovers to Aussies

Simply Beautiful Smiles is a boutique dental practice specialising in cosmetic dentistry and smile makeovers. They are located in Penrith, Sydney, and they offer services such as dental implants, veneers, crowns and Invisalign treatment. They have been in business since 1986 and have a team of experienced dentists led by Dr John Wells and Dr Andrew Peterson.

The Challenge

Simply Beautiful Smiles is a Refresh Rescue success story! They came to us with an outdated and broken WordPress website that did not showcase their amazing dental services or their friendly team. With a vision of growing the practice and launching a rebrand, they engaged Refresh Digital to redesign and develop their website. 

The Solution

We delivered a clean and functional website that attracts and educates potential patients and drives them to book an appointment. Built on WordPress, the site is fast and ensures the user has an excellent experience. We also integrated the site with their online booking system, making it easy for patients to schedule their visits. We also helped them with their SEO and marketing strategy, to increase their online presence and reach more people.

The Results

The results have been amazing. Simply Beautiful Smiles' web presence has increased significantly in search engines and has been a major asset to the practice in helping it grow. The practice can now rely on their online booking system, which allows admin staff to focus on giving in-office patients the best possible care. The brand new modern site also showcases their quality and professionalism, making them stand out from the competition.

How did we get there

  • Discovery
  • UX Design - wireframes and screen design
  • Development
  • CMS: WordPress
  • Maintenance, support and management
  • Ongoing digital strategy
  • Website hosting